Future Business Strategy = Creative Leadership
Last week I visited the Rotman School of Management in Toronto – to date still one of the few business schools that takes a creative approach to executive education and which has created the discipline of Business Design. Roger Martin famously coined the phrase...Demystifying Design Thinking
In the article below, we attempt to demystify Design Thinking and explain why it is different, why everyone is talking about it and why you should take it seriously. Observations to Opportunities: Innovation guided by the Voice of the Customer It is rare these days to...