Category: Service Design Challenge : We were asked to determine unique money transfer use cases for both Kenya and Tanzania in order to inform the product roadmap. Process : We used a mix of Ethnography and case studies as well as participant observations and in-depth...
Category: Service Design Challenge: In order to drive ARPU and non-voice revenue, MTN embarked on a series of disruptive innovation efforts – one of them being in the mobile banking space. Process: Picking up various solutions from a JV with Standard Bank an...
Category: Service Design Challenge: In order to roll-out MPESA in Mozambique there was a need to better understand the Agent’s financial ecosystem in order to design financial services-based incentive models. Process: Ethnographic Immersion, semi-structured...
Category: Service Design Challenge: A leading bank in South Africa needed to create a more relevant value proposition and digital customer experience to increase relevance with younger, non-traditional and tech-savvy customer segments. Process: Lead-User Ethnographic...
Client: Capespan Project: Design thinking Project: Service Design Capespan, one of the largest fruit producers and marketers in the world, approached …XYZ with a general requirement for innovation. Research into complimentary technologies led to new packaging...
